DIY Floral Market
On September 16 to 19, 2021, Cloverdale’s Parisian-inspired floral market brought joyful moments to many! Each day, 90 complimentary seasonal floral bouquets were available, on a first-come, first-serve basis, to our guests. As the word spread about this initiative, guests began lining up one hour before opening time in hopes to receive a beautiful bouquet. All available bouquets were quickly scooped up within less than 25 minutes after opening each day!
Each bouquet was enclosed with a QR code that directed guests to a DIY tutorial on how to arrange their beautiful flowers at home, as well as information about the local farm and grower.
Our surprise and delight floral moment was part of a national “moment making” initiative happening simultaneously at QuadReal’s retail properties across Canada.
